Submitted by Jay on Fri, 06/17/2016 - 22:17
Well first, you can ask if people in your target market would like to sign up for your newsletter. It's free.
They think, why not. I can unsubscribe anytime anyway.
Then you could ask, would you like to get this nifty, awesome product that I'm selling? It's free for a limited amount of time.
They think, sure. I like free stuff.
Then you could ask, if you liked the free version of that product, I have a paid version. You can try it for a discounted price, but you can cancel if you change your mind.
Submitted by Jay on Fri, 06/17/2016 - 22:15
Your precious little daughter comes to you at five in the afternoon and says, "Can I sleep over at Suzy's?" You think about it, and it's not a good idea. It is, after all, a school night. So, no, you tell her.
Then with her big puppy eyes, she says, "Well, can I just go over there to do homework with her?" You think, why not? I don't want to seem like a cold-hearted mom.
Submitted by Jay on Fri, 06/17/2016 - 22:12
It's called the "Foot-in-the-Door" technique. Ever heard of it?
The basic premise is, if you make a series of small requests and get a 'yes' for them, then mostly likely, you can ask for something big and you'll get a 'yes.'
It's like getting your foot-in-the door. You'll eventually be able to get your whole body inside, if your foot is already in.